There are few bigger fails in the world of music than Microsoft’s Zune player, but it looks as though their new Xbox Music service may be a bit more successful. Not only will this service be available on every Xbox it will be a streaming service (ala Spotify, Rdio and MOG) that is available on every Windows 8 computer and all of their tablets. If Windows 8 is as successful as their last release this means 240 million computers will now have a streaming service built right into the OS, in the same way iTunes comes with every Mac. Not to mention an App on phones, tablets and of course, the Xbox, this automatically puts the service in front of tens of millions of potential fans from day one.
Now we all know that not every Windows user is savvy enough to use their computer to stream music (I am talking about your geriatric grandmother who uses Windows) like all the cool kids who use Macs. This still means it is a great place to get your music and make sure it is available for new fans to discover. Thankfully, it looks like if you had your music sent to Zune or Xbox Live by your distributor it should be showing up on Xbox Music without you having to lift a finger. If you did not, it looks like all of the aggregator services allow you to send music there. Easy enough.
If you are curious to learn more about the service and some of the huge expectations some have for it, check out BuzzFeed’s article on the service.