The Importance Of A YouTube Lyric Video


If you begin to get a fanbase, what will inevitably happen, is fans will share your songs as YouTube videos. If you get an even bigger fanbase, you will want to become one of YouTube’s content partners and make money from your popularity. While it is common knowledge you should post all of your songs to YouTube with at least a single frame video, what is not common knowledge is that you should also give your fans a better experience than that if you want to get them to watch your YouTube videos instead of the other one’s out there. One way to do that is by making a lyric video, since most fans wont put this amount of effort in. You can also add together quick live footage or behind-the-scenes pictures that fans wont have access to. All of this can make it so that your YouTube’s are what the fans go to.

Jesse Cannon is the editor of Musformation. He produces records at his studio Cannon Found Soundation. Follow him on Twitter at @JesseCannonMusF. For more info please visit his website.

  • Nedped

    I’ve been wanting to make a lyrics video  How is it accomplished?
    By the way, the lyrics and accompanying music used for the demo left something to be desired, perhaps silence.

  • http://twitter.com/craigolsonmusic Craig Olson

    This is great advice! Anybody can post a single-frame video of a tune, but putting in the work to create something cooler will weed out most would-be posters. This way, you can include links to your site and funnel people into your eList and auto-responder. Incidentally, adding extra content to your MP3′s (full band/album/track notes & lyrics) is also a great way to make people want to buy your version rather than snag a freebie from a torrent.

  • anon…

    yes this is a great concept. but thats a cinema 4d video along with after effects and im telling you right now a vid that long would take hours upon hours of not only coding the 3d renders animations and cameras, but then the time it takes to render the actual clips. then taking those clips and splicing them back into after effects.

    i think that you should have shown what most of us will end up having. a really simple video of text that will most likely look like a karaoke bar screen. sorry but this just isnt realistic for most “struggling” musicians.

    i also think that is the problem with most post like this you have a title or something that we have all been interested in. then blam slap us with unrealistic goals that can not be reached by most.

  • http://twitter.com/drleemusic Michael Lee

    That will be the day when someone else posts *my* music in *their* video!

    • Scorpiochic

      The article is talking about YOU making a lyrics video of YOUR OWN music. Did you actually read the article, or did you just fly bit and shit in the comments?