The Difference Between A Single And An Album Track

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When you are a unknown band and trying to break out and gain more fans there is a small piece of knowledge that is often overlooked. Odds are there are a good amount of your songs that while you may love them, they are not the best introduction to your band. On most record there are album tracks, meaning songs you love from your favorite band but not the best and the hookiest introduction to your band. Often times they can even be great songs but they are not the song that is going to get the world hooked on your band. Even more so, once someone is a fan of your band they may think some of the album tracks are your best stuff, but the thing is if they had heard this song first they may not have gotten your band and went and bought your album.


In the same way that sometimes you need to dress up a little put on
some snazzy clothes and make up to lure someone home with you. You
sometimes need to put the poppy, “accessible”, hook-filled song out to
the masses first. While that may not be what you look like after the
person is lured home with you they may come to find there is a whole
lot of depth and beauty to your whole person and stick around for more.
The way you look dressed up is your single, aka an accessible, pretty,
done up version of you. The person you really are, when you are reading
a book, telling jokes, laying around the house is your album track.
Both are fantastic but it is definitely crucial to recognize each for
what it is. One is not always the best first impression, while the
other is.

 Many times bands will use a really dumb statement
when figuring out which song to promote/ use as a single/ put up online
and say “I know that song is our poppiest and most accessible but it
doesn’t represent us as a whole.” In the same way you you don’t show up
to a club wearing what you lay on the couch watching TV in, the single
may not be an accurate representation of you but you need to
acknowledge people don’t want accurate, they want the best of what you
do. After they see the best you have to offer, then they will see if
they like the rest. Vice versa will not get you anywhere, and you will
continue to sell yourself short to any band who puts their best foot
forward. Just try going out to tomorrow night to the clubs in your Snuggie and test my theory. Good luck!

Jesse Cannon is the editor of Musformation. He produces records at his studio Cannon Found Soundation. Follow him on Twitter at @JesseCannonMusF. For more info please visit his website.