Using Reverb Nation’s Promote It To Improve Show Turnout

Lately I have felt a critical mass of friends talking about using ReverbNation’s Promote It in order to get new fans and concert attendees. The service has the ability to take the thinking out of Facebook promotions and ads for those who find their interface complicated and annoying. They offer pre-designed plans for you to either promote a song, an upcoming show or just get more Likes for your page. Get more info on this service here.

Amazing Resource: Red Bull Music Academy Lectures

If you are looking for some great lectures on the music business and creating music, Red Bull Music Academy has some amazing lectures that deal with everything from making music to strategies in the new music business. With interviews with wise people like Modeselektor, Howie Weinberg, Adrian Sherwoord and countless others. A great resources with countless lectures to inject, for when you need some new inspiration. Check out Red Bull Music Academy.

The Secret Behind Why Many Musician’s Embrace Illegal Downloads

One of the questions I often hear from smaller bands is “How do you have the time to take down all the people posting your record illegally?” and they are often shocked when the answer is “Who Cares?” Yes, I do not care whatsoever if people download the music of the groups I work with, because I have made a decision  that as a business plan I would rather have as many people hear the music I work on, than to try to curb them from stealing it and limit our audience. (note: I am presenting this argument as one aimed at those who have not had yet established themselves and become a big player in their genre, that realm of musicians sets up a whole new set of problems)


How Do You Deal With Too Much Trust?

Recently, we came across a comment on one of our posts that asked “What do you do when the rest of your band trusts you too much and thinks everything you say or do is gold?” While this is a rare instance it is an issue that can be detrimental to your music reaching its full potential. One of the best things about music is everyone is able to have an opinion. If everyone involved in a project is humble and reasonable, everyone’s opinions can be discussed and an easy consensus can be reached.


Using Spotify Playlists To Get Press Placements For Your Music

While the world buzzes about Spotify, Rdio and MOG, one of the coolest things about these services is that it opens a whole new world of promotional opportunities for groups to share what they have been listening to. The biggest door this open is to get features on blogs where these blogs show curated playlists by musicians. The always awesome blog Property of Zack is one of the first into this exciting new format and has been doing awesome Spotify curated playlists. Some of the first they have is where all of the groups on Thrice’s latest tour each contributed a playlist of their current favorite tracks. The ways these playlists can be used are endless, whether it is a playlist of what inspired your latest record, seminal tracks or even just your favorite tracks of a certain genre. This is sure to become one of the more popular features on every big blog in the land. To get on the boat, start pitching some blogs you’d like to see your music on for this feature and see if they will get on board.

Programming Note: We’re Back!

Hey! Long time no see! I know, you probably assumed we dropped off the face of the planet but really, we were just gearing up for something even more amazing. As you can see this blog has a great new look, that we are very proud of. We have also moved the blog from Movable Type to WordPress (word to the wise, if you aren’t an ultra-coding geek, stick with WordPress as your CMS). You will now see more than one post from us every weekday consistently (if not more), just like we used to do. The other exciting news is that we launched this site to gear up for the Musformation Book! It is finally, almost complete. To welcome us back if you can spread the word by clicking all those share buttons and let people know we are back we would REALLY appreciate it. Stay tuned for some GREAT content, we already have almost 100 new articles written, and waiting to go out and show you some great new things in the world of music. So much cool stuff to come and please let us know if you see anything funny going on in the new website. Thanks!

PS Thanks to Jackie and Matt for doing an amazing job and making this new design what it is!