Animated Gifs Are The New Promo Photos

If you are in the business of getting your music on blogs, one of the things you probably know is, having a great image to go along with your music will help grab readers attention and increase your likelihood of getting blogged about. One of the new trends in indieland is to make your promo shot an animated Gif. If you are looking at this article with a bit of confusion just head over to Pitchforks list of 2011: The Year In Photos, which is filled with tons of fancy animated Gifs that are interesting, fresh and eye catching. These can be easy to accomplish by simply filming some video during your photoshoot and then turning them into an animated gif in Photoshop. While this technology has been around for quite a long time, it appears to be all the rage and only gaining traction. Hop on the bandwagon!


Jesse Cannon is the editor of Musformation. He produces records at his studio Cannon Found Soundation. Follow him on Twitter at @JesseCannonMusF. For more info please visit his website.

  • Neff Conner

    35 Denton music fest in Denton, TX is using original animated GIFs/cinemagraphs as links for confirmed artists on their website: Pretty cool. @35Denton:twitter